The Adoption and Impacts of Digital Business Platforms: A Systematic Review

Abstract

Digital technologies have transformed many industries’ landscapes, presenting unprecedented opportunities and formidable challenges. Adopting digital technologies is unavoidable but, thus far, the service industry seems quite slow in responding to the changes. Hence, this systematic literature review (SLR) was conducted to determine the pivotal roles towards successful adoption of digital business platforms and the impacts of such adoptions. Utilizing a systematic review methodology, this research meticulously surveys and synthesizes the extant body of knowledge, with a particular focus on illuminating the determinants of adoption and unraveling the multifaceted challenges faced by service organizations. This systematic analysis draws from 21 scholarly publications meticulously sourced from reputable databases such as SCOPUS, Web of Science (WOS), and ECONBIZ, spanning the years 2021 to 2023. These publications are categorized into three principal themes: factors that influence the adoption of digital platforms (comprising 11 articles), the impact of adopting digital platforms (encompassing 6 articles), and the operational and strategic use of digital platforms (encompassing 4 articles). The SLR has uncovered a gap in the existing literature and provides fundamental insights to the practitioners.